Ex-Bronco Mark Schlereth Joins BetRivers As Brand Ambassador

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Swift on the heels of signing up former tennis star James Blake as a brand ambassador, Rush Street Interactive announced Tuesday that it had inked NFL commentator and three-time Super Bowl champion Mark Schlereth to an exclusive brand and content deal with its BetRivers.com subsidiary.

According to a press release, the former Denver Bronco and his impeccably groomed goatee “will be creating unique content for Broncos fans throughout Colorado and NFL fans throughout the U.S., on the BetRivers and PlaySugarHouse platforms.” This will include Schlereth providing sports bettors with “weekly NFL and Broncos Picks videos.”

Schlereth spent six years apiece playing guard for the Broncos and Washington Redskins (now the Washington Football Team), with whom he began his career. He won a Super Bowl with the Redskins during his rookie year in 1989 before picking up a pair of rings while protecting John Elway’s blind side in Denver. He was also selected to the Pro Bowl once with each team. After his playing career, the man they called “Stink” put on some aftershave and a necktie and squeezed into the broadcast booth, where he now provides on-air analysis for FOX and FS1 while moonlighting as a saucepreneur.

“Mark Schlereth is respected as one of the top NFL analysts with two decades of covering the pro games on sports networks under his belt,” said Richard Schwartz, CEO of RSI.  “Adding Mark and his vast experience as a champion player and NFL analyst will bolster our football coverage and give our bettors key NFL insights and analysis as they make their sports wagering decisions.”

In a statement, Schlereth added, “It’s one thing to offer my insights and analysis on television and radio broadcasts, but it’s really exciting to share my experience with bettors during call-ins and through other BetRivers Network platforms to help them make educated betting decisions.”

Mike Seely has written about horse racing for The Daily Racing Form and America’s Best Racing, and has contributed pieces on a multitude of topics to The New York Times and Los Angeles Times, among other publications. He can be reached at mseely@bettercollective.com.

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